Privacy Policy
Privacy policy
Nise
Pet’ Privacy Notice
Last Updated: February 14, 2025
This privacy notice (“Privacy Notice”) is intended to provide you
with specific details about how nisepet.com (“Nise Pet,” “we,” and
“us”), collects and processes
your personal and personally identifiable information through your use of our
website and its associated services including but not limited to a transaction
or inquiry concerning the services (collectively, the “Services”).
You understand and agree that Nise Pet may
store and process your personal information on computers located outside of
your jurisdiction, including, but not limited to, in the United States. By
using the Services, you agree to the collection and processing of your personal
or personally identifiable information outside of your jurisdiction.
Before using the Services or providing
information to us, please carefully review this Privacy Notice. By using or
accessing the Services, you agree that we may collect and use your personal and
personally identifiable information in accordance with this Privacy Notice, as
revised from time to time. Nise Pet may modify, amend, replace, or suspend this
Privacy Notice at any time. If you have any questions or suggestions regarding
our Privacy Notice, or if your personal information is not accurate or
complete, please contact us at:
Langrun Mansion Building A,
Yimeng N Rd, Lanshan District,
Linyi, Linyi, Shandong, China, 276012
support@nisepet.com
By providing Nise Pet with your personal or
personally identifiable data and using the Services, you warrant that you are
over the age of eighteen (18) or otherwise above the age of majority within
your jurisdiction. If you are younger than eighteen (18) or the age of majority
within your jurisdiction, please do not use the Nise Pet Services and please do
not provide personal information to us.
Our Services may include links to websites
or may include the use of analytics tools that are owned, operated, and
maintained by third parties. Nise Pet does not exercise control over the
privacy practices of such third-party websites or analytics tools, and you are
encouraged to review the privacy practices of all such third-party websites or
analytics tools disclosed within this Privacy Notice.
What information do we collect and how
do we use it?
When you use the Services, we may collect personal or personally identifiable
information from you (“PII”).
PII may include any information that identifies, relates to, describes,
references, is reasonably capable of being associated with, or could reasonably
be linked, directly or indirectly, with a particular individual. It does not
include anonymized data.
We may collect and process the following
categories of PII about you:
- Communication Data. Communication
data includes any communication that you may send to us through the
Services, email, telephone, SMS or other text, livechat, or social media.
We process this data to communicate with you by email or other means, to
provide you with customer support, to record logs of our communication,
and to store information to respond to legal claims. Nise Pet’s lawful ground for collecting and processing this PII is to
respond to communications sent by you to us, to keep records of our
communication, and to pursue or defend against legal claims.
- User Data. User data includes data
about how you use the Services and any data that you post to or authorize
through the Services, such as your name, address, country, phone number,
and email address. This includes data stored in persistent cookies when
you login to the Services and analytics data that is collected when you
use the Services. We collect and process this data to operate the
Services, to authenticate you as a user of the Services, to ensure that
timely and relevant content is provided to you, to secure the Services, to
ensure that the Services operates in a fast and efficient manner, and to
maintain backups of the Services. Nise Pet’s
lawful ground for processing this user data is its legitimate business
interests in administering and offering the Services and to fulfill your
orders made through the Services.
- Technical Data. Technical data
includes data about your use of the Services, such as your IP address,
your login data, your phone number, your mobile device model, your
operating system, your geolocation, and your time zone. We may collect
this data from your use of the Services and from advertising IDs. Nise Pet
processes this data to analyze your use of the Services, to route Services
traffic, to administer and secure the Services, to provide
location-relevant content, and to troubleshoot problems with the Services.
Nise Pet’s lawful ground for collecting and
processing this technical data is its legitimate interests in
administering and offering the Services and to grow its business and
marketing strategy.
- Marketing Data. Marketing data
includes data about your preferences in receiving and interacting with Nise
Pet’s advertisements or content on the Services or
on third party websites or applications. We collect this data from your
use of the Services and from third party advertising IDs created through
advertising programs, such as Google Advertising IDs and Facebook
Advertising IDs. Nise Pet does not connect advertising identifiers to
persistent device identifiers, such as MAC addresses or mobile device IDs.
Nise Pet’s lawful ground for collecting and
processing this marketing data is its legitimate interests in
administering and offering the Services and to grow its business and
marketing strategy by providing advertisements, including remarketing
advertisements, to you.
Nise Pet will only use your PII for the
purpose for which it was collected. If Nise Pet needs to use your PII for an
unrelated, new purpose, Nise Pet will provide you with notice of this new use
and will explain the lawful ground for such processing. Nise Pet may process
your PII without your knowledge or consent where required or permitted by law.
How do we collect this information?
We collect PII from you through a variety
of different means:
- Direct Collection. We may collect
PII from you when you purchase products from our Website, register a User
Account or for other services, contact us through the Website or other
website, via live chat, social media, SMS or other text, telephone, email,
or otherwise, respond to a survey, participate in a contest, submit a
review or feedback with or without photos, or when you opt-in to receive
marketing emails, or mailings from us.
- Third Party Tracking Tools. We use
third party tracking tools, such as pixels, web beacons, and cookies, to
automatically collect PII from you when you open, view, or click pages or
links, emails, or advertisements. We disclose these third-party tracking
tools below in this Privacy Notice in our disclosure of PII that we
collect from third parties.
- Business Partners and Service Providers. We may, from time to time, obtain PII from our business
partners or service providers. When we obtain PII from our business
partners and service providers, we ensure that all such business partners
and service providers have obtained consent from you to transfer all such
PII to us for its intended uses.
- Social Media Networks and Other Platforms. We may obtain PII from you when you interact with our social
media accounts or content posted on other third-party platforms, such as
Facebook, X, or YouTube. For more information on how your PII may be
disclosed by a particular social media network or platform, you are
encouraged to review the privacy notices and policies of those platforms.
- Analytics Providers. We may also
obtain PII from you through our use of third-party analytics providers,
such as Google Analytics or Klaviyo. See below for a complete list of
analytics services we partner with. We may create user profiles based on
PII obtained through our use of PII from third-party analytics providers
to better understand your wants and needs as a customer.
What information do we collect from
third parties and how do we use it?
Nise Pet may collect data about you through
cookies and other technologies. This helps Nise Pet understand how you use the
Services and to understand any patterns that may be associated with your use of
the Services. This aids Nise Pet in developing or improving its Services and
marketing communications in response to your needs or wants.
Nise Pet may use session or persistent
cookies. Session cookies are only stored on your computer or mobile device
during your use of the Services and are automatically deleted when you close
your web browser. Session cookies may be used to direct internet traffic to a
server that is closer to you or to allow us to identify you as you move between
pages of the Services. Persistent cookies are stored as a file on your computer
or mobile device that remains on your computer or mobile device even after you
close your web browser. Persistent cookies can be read by the Services that
created the cookie when you revisit it again. Nise Pet may use persistent
cookies to authenticate you when you return to the Services so that you do not
have to login again or when it utilizes Google Analytics or other analytics
providers, which is intended to track the origin and behavior of traffic to the
Services. Nise Pet may use the following analytics providers, and you are
directed to review their cookie policies:
AppLovin -https://www.applovin.com/privacy/
Avant -https://goavant.net/privacy-policy/
Elevar -https://www.getelevar.com/legal/privacy/
Facebook -https://www.facebook.com/privacy/policy/
Fathom -https://usefathom.com/legal/privacy
Google Analytics - https://www.google.com/intl/en/policies/privacy/
Hotjar -https://www.hotjar.com/legal/policies/privacy/
Klaviyo -https://www.klaviyo.com/legal/privacy/privacy-notice
Microsoft -https://www.microsoft.com/en-us/privacy/privacystatement
PayPal -https://www.paypal.com/us/legalhub/paypal/privacy-full
Quantcast -https://legal.quantcast.com/#products-and-services-privacy-policy
PostsScript -https://postscript.io/privacy
Rebuy -https://www.rebuyengine.com/legal/privacy-notice
Reddit -https://www.reddit.com/policies/privacy-policy?rdt=52199
Retention -https://retention.com/privacy-policy/
Richpanel -https://www.richpanel.com/privacy-policy
Triple Whale -https://www.triplewhale.com/pages/privacy-notice
You may opt-out of Google Analytics
here: https://tools.google.com/dlpage/gaoptout
Nise Pet may also receive data from third
parties including analytics providers or advertising networks such as Google,
Facebook, TikTok, or Apple. These third parties may be based outside of your
jurisdiction.
If you visit our website with the Global
Privacy Control opt-out preference signal enabled, depending on where you are,
we will treat this as a request to opt-out of activity that may be considered a
“sale” or “sharing” of personal information or other
uses that may be considered targeted advertising for the device and browser you
used to visit our website.
How do we use your information for marketing communications?
As stated above, Nise Pet’s lawful ground for sending
you marketing communications is either consent or its legitimate business
interests, such as to grow its business by advertising products and services to
you. Nise Pet may send you marketing communications if you have asked for
information concerning its goods or services or if you have agreed to, and have
not opted out from, receiving marketing communications. You may ask Nise Pet to
stop sending you marketing messages at any time by logging into the Services to
adjust your marketing preferences within your user account or by following the
opt-out link in any marketing message sent to you. If you opt out of receiving
marketing communications, your opt-out does not extend to PII provided for
other purposes.
When do we disclose your information?
Nise Pet may share your PII with the
following parties:
- Service providers that provide Nise Pet with information
technology, software as a service, cloud storage, or other administrative
services;
- Nise Pet’s accountants, auditors,
insurers, or attorneys;
- Law enforcement agencies upon the receipt of a subpoena or
court order or where necessary to protect Nise Pet’s personnel or property; and
- Government bodies that require Nise Pet to report its
processing activities.
Nise Pet may also transfer PII to third
parties when it sells, transfers, or merges any part of its business or assets.
How do we protect your
information?
We implement a variety of security measures to maintain the safety of your
personal information, including when you place an order. However, no security
measures are impenetrable and there are always security risks. Nise Pet will
notify you and any regulatory body of any breach of your PII or Nise Pet
security measures if it is legally required to do so.
Nise Pet has put into place data security measures to protect your PII. Nise
Pet allows access to your PII only by employees and service providers who have
a need to know or access your PII on Nise Pet’s
instructions. Duplicate sentence (see last sentence of paragraph above).
Does anyone else have access to your
data?
Our store is hosted by Shopify Inc. They
provide us with the online e-commerce platform that allows us to sell our
products and services to you.
Your data is stored through Shopify’s data storage, databases, and the general Shopify application. They
store your data on a secure server behind a firewall.
If you choose a direct payment gateway to
complete your purchase, then Shopify stores your credit card data. It is
encrypted through the Payment Card Industry Data Security Standard (PCI-DSS).
Your purchase transaction data is stored only as long as is necessary to
complete your purchase transaction. After that is complete, your purchase
transaction information is deleted.
All direct payment gateways adhere to the
standards set by PCI-DSS as managed by the PCI Security Standards Council,
which is a joint effort of brands like Visa, MasterCard, American Express and
Discover. PCI-DSS requirements help ensure the secure handling of credit card
information by our store and its service providers.
For more insight, you may also want to read
Shopify’s Terms of Service (https://www.shopify.com/legal/terms)
and Privacy Statement (https://www.shopify.com/legal/privacy).
Do we use cookies?
Yes, as stated above, we may use persistent and session cookies. Cookies are
small files that a site or its service provider transfers to your computer’s hard drive through your web browser (if you allow) that enables
the sites or service providers systems to recognize your browser and capture
and remember certain information.
We may use cookies to help us remember and process the items in your shopping
cart, understand and save your preferences for future visits, and compile
aggregate data about site traffic and site interaction so that we can offer
better site experiences and tools in the future.
We never use cookies to store sensitive
customer information such as names, addresses, passwords, or credit card
information.
For how long do we retain your data?
We will only retain your PII for so long as
necessary to fulfill the purposes for which it is collected under this Privacy
Notice or for the purposes of satisfying any legal, accounting, or reporting
requirements. With respect to location data, technical data, usage and
interaction data, and marketing data, we may retain this data for so long as it
is relevant to the uses disclosed in this Privacy Notice. We may retain account
data, public data, and communications data for so long as you maintain a user
account with Nise Pet, and we may retain this data for longer periods where
there is a need to retain this data to comply with Nise Pet’s legal obligations, such as the preservation of electronic evidence
or compliance with a preservation order.
Notice of Financial Incentive
We may offer financial incentives in the
form of discounts, coupons, or other promotional offers in exchange for your
subscription to our email list. When you subscribe, we collect your email
address and may collect additional information to better serve you with
personalized offers and updates.
The material terms of your discount,
coupon, or promotional offer will be detailed for you at the time of offering.
We use the information you provide to send you marketing communications,
including exclusive offers and updates about our products and services. The
value of your personal information is reasonably related to the estimated value
of the discounts or offers we provide, based on factors such as the anticipated
revenue from your purchases, the cost of the incentive, and the value of
data-driven insights to improve our marketing strategies.
You may opt-in to the financial incentive
by providing your email address and accepting the terms presented during the
sign-up process. Participation is voluntary, and you may opt-out of receiving
these communications at any time by clicking the “unsubscribe” link in our emails.
If you wish to withdraw from the financial
incentive, you may unsubscribe from our email list or contact us at support@nisepet.com. Upon withdrawal, you
will no longer receive promotional offers or discounts tied to the program, but
we will continue to process your personal information as outlined in this
Privacy Notice.
Right of Access, Rectification,
Correction, Erasure, Transfer, and Withdrawal
Under the law, you may have a right to
request access to your PII for rectification, correction, erasure, transfer, or
restriction, or to object to its processing or withdraw your consent. If you
wish to exercise any of these rights, please contact Nise Pet’s Data Protection Officer as disclosed in this Privacy Notice.
You do not need to pay a fee to access your
PII or to exercise your rights. However, Nise Pet may charge a reasonable fee
if your request is unreasonable or excessive.
To confirm your request, Nise Pet may need
to request specific information from you as a security measure to ensure that
PII is not disclosed to an unauthorized third party. Nise Pet will attempt to
respond to all legitimate requests within thirty (30) days.
Rights of European Citizens
Nise Pet adheres to the EU-U.S. Data
Privacy Framework (“DPF”)
Principles, including the DPF’s Supplemental
Principles, and while Nise Pet is not compliance certified under the DPF, it
follows the Principles in handling all data from EU-citizens. Nise Pet is
subject to the enforcement powers of the United States Federal Trade Commission
(“FTC”) in relation to its
handling of user data.
If you are a European citizen, you are
entitled to certain rights regarding the protection of your Personally
Identifiable Information and Personal Data, which are subject to limitations
set forth in the EU GDPR and its applicable case law. These rights are:
- The right to access and correct the information that Nise Pet
processes about you;
- The right to transfer all or a part of the information
collected about you to another data controller, where it is technically
feasible;
- The right to the erasure of data concerning you, subject to Nise
Pet’s rights of retention under the law;
- The right to object to the processing of Personally
Identifiable Information and Personal Data where you dispute the accuracy
of the data, the processing is not lawful, Nise Pet no longer needs the
information for the purposes of processing, or you have raised an
objection for personal reasons;
- The right to revoke your consent to data processing;
- The right to object to the processing of your Personally
Identifiable Information and Personal Data for marketing purposes;
- The right to object to the processing of Personally
Identifiable Information and Personal Data for direct marketing or for
personal reasons that arise from your particular situation; and
- The right to file a complaint with a data protection authority.
To exercise these rights, you may either
opt out of receiving communications from Nise Pet by unsubscribing to its
e-mails or by sending an e-mail support@nisepet.com.
You do not need to pay a fee to exercise these rights, however, Nise Pet
reserves the right to charge a reasonable fee if your request is unreasonable
or excessive. To confirm your request, we may need to request specific
information from you as a security measure to ensure that personal data is not
disclosed to an unauthorized third party. We will attempt to respond to all
legitimate requests within thirty (30) days.
For further information regarding your
privacy rights as a citizen of the EU, please visit the U.S. Department of
Commerce’s Services athttps://www.commerce.gov/ and the DPF
overview webpage athttps://www.dataprivacyframework.gov/s/program-overview.
You can find a list of DPF certified
organizations here:https://www.dataprivacyframework.gov/s/
As a citizen of the EU, you may, under
certain conditions, invoke binding arbitration against Nise Pet, and Nise Pet
may be held liable in cases of onward data transfers to third parties as
described more fully in DPF overview page linked above. Nise Pet may be
required to disclose personal information in response to lawful requests by
public authorities, including to meet national security or law enforcement
requirements.
California Privacy Rights
The following rules apply solely to
visitors, users, and others who are residents of the State of California.
California residents have the right to be notified which categories of PII are
being collected and the purposes for which the PII is being used. In
particular, we collected the following categories of PII (A, B, D, F, and G) as
defined in the California Consumer Privacy Act within the last twelve months.
Our uses of this PII are detailed above in this Privacy Notice:
Table T.1
Category |
Examples |
Collected |
A. Identifiers |
Real name, alias, postal address, unique
personal identifier, online identifier, Internet Protocol address, email
address, account name, or other similar identifiers. |
YES |
B. Personal information categories listed
in the California Consumer Records statute (Cal. Civ. Code § 1798.80(e)) |
Name, signature, address, telephone
number, bank account number, credit card number, debit card number, or any
other financial information. |
YES |
C. Characteristics of protected
classifications under State or federal law |
Religious affiliation, ethnicity, etc. |
NO |
D. Commercial |
Records of products or services
purchased. |
YES |
E. Biometric Data |
Fingerprints or footprints. |
NO |
F. Internet or other similar network
activity |
Browsing history, search history,
information on a consumer’s interaction with a
Services, application, or advertisement. |
YES |
G. Geolocation data |
Physical location or movements. |
YES |
H. Audio, electronic, visual, thermal,
olfactory, or similar information |
N/A |
NO |
I. Professional or employment-related
information |
N/A |
NO |
J. Educational information |
N/A |
NO |
We obtain the categories of PII marked “YES” in the above table directly from
California residents when they complete forms through our Services or provide
it to us as a part of a transaction or inquiry concerning our Services. We also
obtain these categories of PII indirectly from California residents while
observing their actions on our Services and from third parties or service
providers that they have authorized to receive and share PII.
California residents have a right to
request that we disclose what PII we collect from you and whether, and how, we
disclose or sell that PII. California residents may also request that we delete
any personal information collected or maintained by us from you.
California residents may also have the
right to opt out of the sale of their personal information by contacting us or,
where available, by clicking a link or icon associated with an advertisement.
Specifically, this link or icon may state “Do Not Sell
My Personal Information.” By selecting this link or
icon, you “Opt Out,” which
means that you have opted out of the sale of your personal information as set
forth in the California Consumer Privacy Act. However, even though you may have
opted out, you may still see interest-based advertisements. To learn more about
interest-based advertising across websites and additional opt-out choices, you
can visithttp://optout.aboutads.info.
If you opt-out of the sale of your personal information but do not opt out of
interest-based advertising more generally, you may still receive ads tailored
to your interests based on PII that was not sold by us, personal information
that was sold to downstream participants at least 90 days before you opted out,
or personal information that was sold by other sources from which you have not
opted out.
To submit a request for a list of the
categories of personal information collected from you or to request that Nise
Pet delete your personal information, please email us at support@nisepet.com or send a letter
to us at the following address:
Langrun Mansion Building A,
Yimeng N Rd, Lanshan District,
Linyi, Linyi, Shandong, China, 276012
support@nisepet.com
To verify your request, we may request certain information from you to confirm
that you are a Nise Pet user, such as your phone number, username, email
address, city, state, or geographic location. You may also designate an
authorized agent to make a request to Nise Pet to disclose or delete your
personal information. To do so, you must provide Nise Pet with proof that the
individual or business has been appointed as your agent, such as by providing a
signed power of attorney form and provide accurate responses to any information
requested by Nise Pet that may be necessary to confirm that you are a Nise Pet
user, such as your phone number, username, email address, city, state, or
geographic location. California residents have a right not to receive
discriminatory treatment by Nise Pet for their exercise of these rights
conferred under California law.
Colorado Residents
Nise Pet does not conduct business in
Colorado, control or process the personal data of 100,000 or more consumers
during a calendar year, or derive revenue or receive a discount on the price of
goods or services from the sale of personal data.
Connecticut Residents
During the preceding calendar year, Nise
Pet did not control or process the personal data of at least 100,000 consumers
or derive more than 25% of our gross revenue from the sale of personal data.
Montana Residents
Nise Pet does not control or process the
personal data of 50,000 or more Montana residents during a calendar year or
derive over 25% of its revenues from the sale of personal data and control or
processing of personal data of 25,000 or more Montana residents. Therefore, the
Montana Consumer Data Privacy Act does not apply to our collection or use of
PII.
Nevada Residents
If you are a resident of Nevada, you may
provide notice to us to limit the sale of your PII to third parties for resale
or licensing purposes. However, we do not sell your PII for such use. To notify
us that you wish to limit the sale of your PII to third parties for resale or
licensing purposes, you may send us an email to support@nisepet.com with the subject
line, “Nevada Do Not Sell Request,” along with your name, address, and user account information.
Tennessee Residents
Nise Pet does not exceed $25 million in
annual revenue, control or process the personal information of 175,000 or more
Tennessee consumers, or control or process the data of 25,000 consumers while
deriving more than 50% of its gross revenue from the sale of personal
information.
Texas Residents
Nise Pet is considered a small business as
defined by the Small Business Administration and, therefore, is exempt from the
Texas Data Privacy and Security Act. However, we generally collect and process
PII only to the extent that it is adequate, relevant, and reasonably necessary
for the purposes disclosed in this Privacy Policy. The categories of PII
collected by Nise Pet are disclosed within this Privacy Policy, in particular
in Table T.1 above, and Texas residents may request, free of charge,
information of the PII collected from them twice annually.
Utah Residents
Nise Pet does not have annual revenues of
$25,000,000 or more and control or process the PII of 100,000 or more
consumers. Therefore, the Utah Consumer Privacy Act does not apply to our
collection and use of PII.
Virginia Residents
Nise Pet does not control or process the
personal data of at least 100,000 Virginia residents or control or process the
personal data of at least 25,000 Virginia residents and derive more than 50% of
its gross revenue from the sale of personal data. For these reasons, the
Virginia Consumer Data Protection Act (VCDPA) does not apply to Nise Pet’ss collection and use of PII.
Third Party Links
Nise Pet’s Services
may include links to third-party websites and applications. By clicking on
third party links, you may allow third parties to collect or share data about
you. Nise Pet does not control these third-party links and you are advised to
review their respective privacy policies.
Responding to Do Not Track Signals
You can generally opt-out of receiving
personalized ads from third party advertisers and ad networks who are members
of the Network Advertising Initiative (NAI) or who follow the Digital
Advertising Alliance’s Self-Regulatory Principles for
Online Behavioral Advertising by visiting the opt-out pages on theNAI Services andDAA Services. Our Services
is not currently set up to respond to browser do-not-track signals because
there is no consensus within the advertising industry as to what “do not track” means in this context, but you
can configure your browser settings to reject all cookies or prompt you before
a cookie is set.
You can opt out of targeted advertising by
using the links below:
- Call Tracking Metrics:https://shorturl.at/fpBJK
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google:https://www.google.com/settings/ads/anonymous
Additionally, you can opt out of some of
these services by visiting the Digital Advertising Alliance’s opt-out portal at http://optout.aboutads.info/.
Childrens’
Online Privacy Protection Act Compliance
We comply with the requirements of COPPA
(Childrens’ Online Privacy Protection Act). We do not
knowingly collect any information from anyone under 13 years of age, and our
products and services are aimed at individuals 13 years of age or older. If you
believe that we have collected PII from someone under the age of 13, you are
directed to notify us immediately at support@nisepet.com.
Changes to our Privacy Notice
Whenever Nise Pet changes its Privacy Notice, we will post those changes to
this Privacy Notice on the Services and other places that we deem appropriate.
Your use of the Nise Pet Services following these changes indicates your
consent to the practices described in the revised Privacy Notice.
Contacting Us
If you have any questions about this Privacy Notice or the manner by which we
collect or use Personal Information about you, email us at support@nisepet.com.